It’s no secret that COVID-19 has modified all of us and so our businesses . It impacted on our daily lives as well the way we tend to live each day. This is often one factor that you simply cannot ignore once it involves your customers. Some merchandise you sell could also be tangential to their needs, whereas others may be a lot of necessary than ever. Raise yourself the subsequent inquiries to confirm what you must still be marketing throughout and once the pandemic is over.
Update Your value Proposition. If your prospect’s business focuses on change, you'll need to reflect. The worth & value you provided yesterday may be irrelevant tomorrow.
Re-Evaluate your specs of your product & Services
Collaborate & understand your customers and take inputs on their modified & changed needs
Don’t lose your Low-Hanging Fruit
Sales Leadership: Modification is required in your communications Channel a lot of to on-line platforms
If you can’t prospect now, build pipeline for the future at-least.
Be the bridge between customer feedback and product team or company
Strong communication within the organization
Motivation is the key to success
Emphasize more on communicating value delivered by the product
Keeping your sales teams motivated - For most sales teams, company and team culture likely has something to do with competition, or another form of motivation.
Start Planning Ahead
If your business encompasses a physical presence, it’s important that you simply begin to maneuver your business to online if you haven’t already. Take the time to create an internet store that produces it same product or services for your customers to urge what they have from your business while not risking their health. An internet store ( ecommerce) is useful within the long-standing time as well. In fact, eCommerce sales are expected to grow.
Adjust Your Marketing Strategy
Improve Your SEO
Enhance Customer service to the next level
Here’s a few ways that you can improve your customer service during and after the pandemic:
Offer longer client service workplace hours. This will help structure for the very fact that customers cannot see you physically.
Use additional channels to extend your on-line support. Maintain handiness on multiple channels, as well as phone, live chat, email, and even social media.
Create more resources for self-service support. Put together a comprehensive knowledge base, glossary, How-To tutorials, and more to help customers.
Businesses who spend their time brainstorming how to drum up new leads once the storm has passed will be gaining the competitive (or any) advantage: When the pipeline runs out, it'll take time to induce it flow & process again. Don’t stop testing your techniques and adjustment your systems & processes.